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Enetel Solutions at the OMGcommerce Conference 2019

28. November 2019

Enetel Solutions Business Development Manager, Silvia Susnjevic, presented our company and its latest eCommerce solutions at this year’s OMGcommerce conference.

Silvia gave a lecture “Impoqo: What is the New Era of Entertainment and Business Models?” and introduced the latest software platforms within Impoqo’s innovative solution which brings together multimedia content providers, advertisers and retailers with clients within a unique market, through automated and geolocated advertising and eCommerce services. The cognitive, personalized, cloud OTT and eCommerce solution provides an intuitive user experience via personalized advertisements and product offering. Personalized content-based advertising creates relevant ads for TV viewers and enables instant purchase during TV content consumption. An entertainment platform with products that can be purchased during one’s favorite TV show or match raises the user experience to a higher level and makes promoted products irresistible, which results in increased revenues for both multimedia content providers and retailers.

Impoqo solutions enable creation of a new era of ecosystems in which traditional players take on new roles and unite to conquer the market.

For several years now, OMGcommerce Conference brings together representatives of companies within the eCommerce ecosystem to discuss and exchange experiences related to the future of digital economy and retail in Serbia.

OMGcommerce conference was held on November 20th at the Science Technology Park in Belgrade.

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